Campaign idea: Will is taking on the London Marathon
Running helped Will through busy and difficult times. Now he is preparing to take on the London Marathon.
This story
Running became a positive part of Will's life, giving him perspective and supporting his mental wellbeing when things felt busy or difficult. Having completed two marathons previously, he is preparing for the London Marathon in 2027. It will be his first time running the event and his first time raising money for charity.
What your brand could do
Power Will's whole London Marathon journey, from his training runs to a finish-line celebration for everyone who backs him.
The charity
- Charity: West Central London MIND
- Registration number: 292708
- Based in: London, England