Campaign idea: Gordon is back on the tennis court
Bob, Gordon, Dick, Nigel and Keith meet every Thursday in Aberdeen for an hour of tennis, coffee and laughs.
This story
Bob, Gordon, Dick, Nigel and Keith meet every Thursday morning at an indoor tennis centre in Aberdeen. Most of the friends are in their eighties, taking to the court for an hour before sharing a coffee and biscuit together. For Gordon, returning to regular sport and seeing friends became an important way forward after the sudden death of his wife.
What your brand could do
Kit out the group with fresh tennis gear and host their coffee and biscuits after the morning match.
Where it happens
Aberdeen
The charity
- Charity: Sport Aberdeen
- Based in: Aberdeen