Campaign idea: Susan is back behind the wheel
High eye pressure put Susan at risk of losing her sight before a pioneering implant saved her vision.
This story
During a routine eye test, an optician discovered Susan had dangerously high eye pressure that would not go down. Facing potential optic nerve damage and vision loss, she underwent surgery to receive a new drainage device. Her vision is now stable and she is driving again while her eye pressure continues to be monitored.
What your brand could do
Power Susan's day back behind the wheel. Provide the tech to capture her drive and share why routine eye checks matter.
Where it happens
Ashford
The charity
- Charity: Trustees Of The London Clinic Limited
- Registration number: 211136
- Based in: London