Campaign idea: Friends drove him to cancer treatment
After losing his wife, a man facing daily hospital trips for prostate cancer found companionship and a ride through a local club.
This story
After his wife died, a man in South Holland joined the Long Sutton branch of Men’s Shed to share coffee and make friends. When he was diagnosed with aggressive prostate cancer, fellow members accompanied him on some of his 37 daily 100-mile trips for radiotherapy in Norwich. He finished his radiotherapy treatment and rang the bell at the clinic to mark the end of his journeys.
What your brand could do
Host a celebration at the club for everyone who supported him through his treatment.
Where it happens
Long Sutton
The charity
- Charity: Long Sutton Men's Shed
- Registration number: 1175464