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Campaign idea: Rory and Elliott ran for their hospice

Rory and Elliott took on months of running, cycling and obstacle courses after their baby cousin died at five weeks old.

This story

After their baby cousin died at five weeks old, brothers Rory and Elliott began fundraising for their local children's hospice. Starting with junior runs in May, they organised a school penalty shoot-out, tackled an obstacle course, and Rory cycled 35 miles between charity shops. They finished their series of challenges with a run to the hospice, raising £3,000.

What your brand could do

Kit out Rory and Elliott for their next fun run and host a celebration for everyone who backed them along the way.

Where it happens

UK

The charity

https://www.chsw.org.uk/

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