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Campaign idea: Ravinder helps women through cancer

After being treated for breast cancer, Ravinder became a volunteer to challenge cancer stigma and support women in her community.

This story

After using support services during her own breast cancer treatment, Ravinder decided to give back as a volunteer ambassador. She began giving awareness talks in the Asian community and visiting women undergoing treatment, including helping a patient overcome language barriers to accept hospital care. Her outreach earned her a national volunteering award as she works toward setting up a dedicated support group.

What your brand could do

Host Ravinder's community awareness sessions. Provide a welcoming space and refreshments for her new support group to meet.

Where it happens

UK

The charity

https://www.macmillan.org.uk/

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