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Campaign idea: Poppy is running the London Marathon

Poppy is training for the London Marathon to give back to the hospice that cared for her grandad before he died.

This story

In 2021, Poppy's grandad was diagnosed with motor neurone disease and died while being cared for by hospice staff. Her mum works for the hospice, giving Poppy a close view of the difference the team makes to families during difficult moments. Now Poppy is preparing to run the London Marathon to raise funds and awareness for their work.

What your brand could do

Power Poppy's whole London Marathon journey, from training kit to a celebration at the finish line with her family.

The charity

https://www.havenshospices.org.uk/

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