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Campaign idea: Mick became an archaeologist at 58

Mick spent years out of work with health problems before starting a new career in archaeology at 58.

This story

Mick worked in the building trade and later ran a pub before health issues left him out of work for several years. While unemployed, he joined community digs to pursue an interest in archaeology, despite having no academic background in the subject. He completed a traineeship in Birmingham and joined MOLA Headland as a trainee archaeologist.

What your brand could do

Provide the professional excavation kit and all-weather workwear Mick needs on site as his new career gets underway.

Where it happens

Birmingham

The charity

https://www.mola.org.uk/

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