Campaign idea: Marie is feeling like herself again
After her husband died, Marie struggled to afford basic toiletries. A visit to a local hygiene bank helped her rebuild her confidence.
This story
Following the death of her husband, Peter, Marie struggled to afford everyday essentials for herself and her three children in Woking. As she prioritised rent, food, and clothes for her children, her physical and mental health deteriorated, and items like soap and shampoo felt out of reach. She visited a local hygiene bank, where volunteers provided toiletries, period products, and skin cream. The support gave Marie back her self-esteem, helping her begin to look ahead and feel like herself again.
What your brand could do
Supply everyday toiletries and essentials for Marie and her three children to help her feel like herself again.
Where it happens
Woking
The charity
- Charity: The Hygiene Bank
- Registration number: 1181267
- Based in: London, England