Campaign idea: Marcia joined a cancer trial
When her breast cancer returned, Marcia joined a clinical drug trial that has shrunk her tumours by 40 percent.
This story
After eleven years in remission, Marcia was told her breast cancer had returned and spread to her spine, neck, pelvis and hips. When standard treatments stopped working after four months, she agreed to join a clinical trial for a new therapy. Following five cycles of treatment, scans showed her tumours had shrunk by 40 percent.
What your brand could do
Host Marcia in a relaxing venue for her conversation and take care of all her travel for the day.
Where it happens
Brent
The charity
- Charity: The Royal Free Charity
- Registration number: 1165672
- Based in: London, England