Campaign idea: Lyle is walking 75 miles
Lyle has mentored 41 young entrepreneurs over 25 years. Now he is walking 75 miles to mark the milestone.
This story
Lyle has spent 25 years volunteering as a mentor with The King's Trust, supporting 41 young people on its Enterprise Programme. To mark his 25th anniversary and the charity's 50th year, he set out to walk 75 miles. The funds raised will support young people across Northern Ireland launching their own businesses.
What your brand could do
Power Lyle's entire 75-mile walk with kit and nutrition, and host a finish-line celebration with the young entrepreneurs he mentored.
Where it happens
Northern Ireland
The charity
- Charity: The King’s Trust
- Registration number: 1079675
- Based in: London, England