Campaign idea: Liam is trekking across the Sahara
After being homeless at eighteen, Liam is taking on a two-day trek across the Sahara Desert to help young people.
This story
At eighteen, Liam experienced nearly two months of homelessness, struggling with loneliness and finding a safe place to sleep. With support from those around him, he was able to leave the streets and rebuild his life. He is now taking on a two-day marathon trek across the Sahara Desert to raise funds for Centrepoint.
What your brand could do
Kit out Liam for his Sahara trek, from his final training preparations to the finish line.
The charity
- Charity: Centrepoint Soho
- Registration number: 292411
- Based in: London