Campaign idea: Laura found a new path in hospitality
Laura had to leave college after moving to a refuge, before a hospitality apprenticeship gave her a new path forward.
This story
Problems at home forced Laura to move into a refuge with her mother and siblings, and she lost two grandparents in the same year. The upheaval led her to leave college and give up her dream of training as a midwife. She joined a project supporting young people into work, took part in a residential trip, and completed a placement at a local hotel. Laura was taken on as an apprentice, earned qualifications, won awards, and continues to work at the hotel today.
What your brand could do
Kit Laura out for her shifts at the hotel. Host a celebration for her and the team who backed her journey.
The charity
- Charity: Brathay Trust
- Registration number: 1021586
- Based in: Lake District