Campaign idea: Julie is taking on Parkinson's
Julie was devastated by a Parkinson's diagnosis. Today she manages her routine, joins clinical research from home, and helps fundraise for a cure.
This story
Fit and healthy before her diagnosis, Julie felt angry when told she had Parkinson's and that there was no cure. She adapted by scheduling her medication with phone alarms, exercising daily, and seeing a counsellor to talk openly about how she feels. She also contributes to research surveys from home and has helped raise more than £10,000 alongside a friend.
What your brand could do
Kit Julie out for her daily countryside walks. Provide the tech to support her research from home.
The charity
- Charity: The Cure Parkinson's Trust
- Registration number: 4018585