Campaign idea: Joe visits local shops on his own
Joe once felt isolated and anxious about going out alone. Today, he visits local shops and cafes on his own.
This story
Joe struggled to connect with support staff and felt isolated by anxiety whenever he tried to go out alone. Starting in 2011, he worked with support staff to practice emergency strategies and established a local cafe as a safe hub if he felt distressed. Now, he heads out independently, and local shop staff know to contact his support team if he ever needs help.
What your brand could do
Cover Joe's visits to his local cafe and shops, backing his independent daily routine.
The charity
- Charity: Autism.west Midlands
- Registration number: 517077
- Based in: Birmingham, England