Campaign idea: Jackie is thanking her son's rescuers
Jackie received the call every parent dreads. After seven weeks on life support, her son is recovering on a rehabilitation ward.
This story
Jackie's 33-year-old son was involved in a devastating accident and received emergency care before being flown to hospital. He spent seven weeks on life support in intensive care and neuro critical care. He has now moved to a rehabilitation ward and is making steady progress, while Jackie organizes a workplace quiz to thank the air ambulance crew who helped save his life.
What your brand could do
Host Jackie's workplace quiz with food, drinks and prizes for everyone taking part.
Where it happens
UK
The charity
- Charity: East Anglian Air Ambulance
- Registration number: 1083876
- Based in: Norwich, England