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Campaign idea: Heather is walking the Thames Path

After losing her dad to suicide, Heather is walking the rest of the 180-mile Thames Path they started together.

This story

Heather and her dad were tackling the 180-mile Thames Path together and had covered 77 miles when he died suddenly by suicide in June. A firefighter for more than 30 years, he had taken on endurance challenges for charity throughout his life. Heather is now continuing the trail to raise money for The Fire Fighters Charity.

What your brand could do

Kit Heather out for every mile left of the Thames Path. Host a celebration when she reaches the end.

Where it happens

UK

The charity

https://www.firefighterscharity.org.uk/

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