Campaign idea: Gemma is running the London Marathon
Gemma lost most of her sight at 19. Now she works at the hospital that treated her and is running a marathon.
This story
Gemma was born with cataracts, but in March 2020 sudden high eye pressure caused severe, permanent sight loss. After nine surgeries, she rebuilt her independence, took up blind sports and became a hospital play specialist. She is now taking on the London Marathon alongside her guide runner Chloe.
What your brand could do
Kit out Gemma and Chloe for every mile of training through to the London Marathon finish line.
Where it happens
UK
The charity
- Charity: Moorfields Eye Charity
- Registration number: 1140679
- Based in: London, England