Campaign idea: Edna fixes laptops at 79
Edna once feared technology. Now at 79, she fixes laptops and traces family history online.
This story
Edna first turned to computers to stay in touch with her husband while he worked overseas, even opening up and fixing a broken laptop herself. After retiring, she visited her local community hub to learn smartphone skills, which led to researching family history online. She is now calling for simpler, friendlier support so older people are not left behind.
What your brand could do
Provide the tools and equipment for Edna's latest tech projects. Host a day at the library hub to look through her family history research.
Where it happens
Middlesbrough
The charity
- Charity: Good Things Foundation
- Registration number: 1165209
- Based in: Sheffield, England