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Campaign idea: Deb is walking the 186-mile coast path

Deb is walking the 186-mile Pembrokeshire coast path in the weeks leading up to what would have been her father's 90th birthday.

This story

Deb spent many holidays in Pembrokeshire and long kept walking the entire coast path on her bucket list. Her father has died, and she is now taking on the 186 miles from St Dogmaels to Amroth, covering 35,000 feet of climb and descent in the lead-up to what would have been his 90th birthday. She is raising money for wildlife reserves and breeding seabirds along the coast.

What your brand could do

Kit out Deb for the entire 186-mile walk along the coast path. Host a celebration at the finish in Amroth.

Where it happens

Pembrokeshire

The charity

https://www.welshwildlife.org/

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