Campaign idea: David shares village life with June
David once spent his days watching television from a window. Now he and June share village life alongside their grandson Callum.
This story
After David had his leg removed, his previous home no longer suited his needs, leaving him with little more than the television. In 2024, he and June moved into an accessible apartment where their daughters helped them settle. Their grandson Callum took a job in the village bistro, and now visits every day to eat dinner, exercise, and play snooker together.
What your brand could do
Host dinner for the family at the bistro. Supply new kit for David and Callum's snooker games.
The charity
- Charity: The Extracare Charitable Trust
- Registration number: 327816
- Based in: Midlands, UK