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Campaign idea: Charlie is boxing for his nan

To honour their late nan on her birthday, Charlie is stepping into a boxing ring to take punches for cancer research.

This story

Cancer deeply affected Charlie's family, leading to the loss of their nan. Rather than quietly remembering her over tea and cake, Charlie signed up for a charity boxing match on her birthday, the 8th of November. Facing early morning training sessions and painful rounds, Charlie is preparing to step into the ring for Cancer Research UK.

What your brand could do

Kit Charlie out for the whole journey, from early morning training sessions to fight night in the ring.

The charity

https://www.cancerresearchuk.org/

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