Campaign idea: Celia found relief in hospice care
Apprehensive about entering hospice care for bowel cancer, Celia found relief through a week of complementary therapies.
This story
Celia was encouraged by her Macmillan nurse to go into a hospice in Teesside for bowel cancer care. Though she felt apprehensive at first, the calm atmosphere put her at ease. During her stay, she had foot, head and shoulder massages that left her feeling like she was walking on air.
What your brand could do
Provide a full programme of complementary therapies to bring comfort throughout Celia's hospice care.
Where it happens
Teesside
The charity
- Charity: Teesside Hospice Care Foundation
- Registration number: 512875
- Based in: Middlesbrough, England