Campaign idea: Adam is running the London Marathon
Running supported Adam's mental health. Now he is taking on the London Marathon so young people can afford residential trips.
This story
Running gave Adam structure, space to think and support for his own mental health. He is taking on the 2027 London Marathon to raise money for the Youth Hostels Association. His goal is to help at least 10 young people from low-income backgrounds join their friends on residential trips.
What your brand could do
Power Adam's whole marathon, from training kit to race-day fuel and a finish-line celebration for everyone backing him.
Where it happens
UK
The charity
- Charity: Yha (England And Wales)
- Registration number: 306122
- Based in: Matlock, England