Campaign idea: Meet Abbie
Abbie donated stem cells in 2025. Now she is preparing for a half marathon and four Kiltwalks to raise awareness.
This story
In 2025, Abbie donated stem cells through Anthony Nolan. The experience inspired her to raise awareness about joining the stem cell register and supporting patients in need of transplants. She is now preparing to run the Edinburgh Half Marathon and complete four Kiltwalks in 2027.
What your brand could do
Kit Abbie out for every step of her training. Cover her travel across all four Kiltwalks and the Edinburgh Half Marathon.
The charity
- Charity: Anthony Nolan
- Registration number: 803716
- Based in: London, England