Campaign idea: Aaron found his voice through gaming
Aaron struggled with social anxiety and approaching people. Playing esports helped him build confidence and find his voice.
This story
Aaron struggled with social anxiety, finding it difficult to approach unfamiliar people or speak out. To complete the skills section of his Duke of Edinburgh's Gold Award, he took up esports and mentored younger students at an afterschool club. Taking part in team gaming and stage interviews at events helped him gain confidence in everyday life.
What your brand could do
Kit out Aaron's afterschool club with gaming tech and equipment for the younger players he mentors.
The charity
- Charity: The Duke Of Edinburgh's Award
- Registration number: 3957285