The Next Creator Category Is Here
88% of marketers now use AI in their day-to-day work. For creators, this changes everything.
Industry · Sam · 13 July 2026
88% of marketers now use AI in their day-to-day work. For creators, this changes everything.
Industry · Sam · 13 July 2026
Every company says they care about quality. Quality only becomes meaningful when it costs you something.
Founder Notes · Sam · 12 July 2026
Authenticity isn't something you add to a campaign. It's the consequence of something real happening. And you can't engineer it.
Industry · Sam · 11 July 2026
Most startups are just new ways to make privileged people slightly more privileged. It's not something founders do consciously. It's structural.
Founder Notes · Sam · 9 July 2026